Tag Archives: buzz

Beekeepers Meeting

From Tyler Rioff ’14:

Always wanted to learn more about the beautiful and fascinating creatures that support our entire ecosystem? Interested in someday helping to take care of Wesleyan’s very own bees?
You may not be aware that Long Lane now has two hives being prepared for the coming winter. We hope you’ll join us for the first meeting of the Wesleyan Beekeepers to discuss very generally the future directions of this group. Bring your ideas, hopes, and dreams for creating a buzzing bee culture on campus for years to come.
Once we’ve done some talking and aptly themed snacking, we’ll be showing the acclaimed documentary film Queen of the Sun: What Are the Bees Telling Us? Hope to see you soon.

Date: Tuesday, November 5
Time: 7:30 PM – 9:30 PM
Place: 41 Wyllys, Room 110

Wesleyan Ranked 4th in College Brand Equity

In case you’ve run out of ways to tell your parents, friends, and other muggles how great Wes is on this loooong winter break (for most of which you’ve been stranded inside), the Global Language Monitor just released its new 2011 MediaBuzz College ranking that puts Wes 4th among colleges for internet brand equity.  What does that mean, you ask? The Global Language Monitor tracks internet activity to determine shifts in language and culture around the world (Google does this too now. Go figure).  They have honed their internet scouring servers to create lists of colleges and universities based solely on internet buzz.  Is this the U.S. News killer we’ve all been waiting for? Probably not. But it’s an interesting take on the relative attractiveness of schools to the world at large.  From the GLM:

“The ‘flight to quality’ continues unabated.  The savvy consumer of the education marketplace appears centered on the price-sensitive ‘public ivies’ and technology-centered schools, as well as on-line alternatives.  The solidly performing ‘little Ivies’ are now now fairly well distributed across the country– and are holding their own,” said Paul JJ Payack, President of the Global Language Monitor.”  One  aftermath of the recent recession is that consumers understand that it is smart not to accept ‘retail pricing’ and that colleges are no different in this regard from any other institution.”

The TrendTopper MediaBuzz Rankings are a way of seeing the schools through the eyes of the world at large. It is a democratic, self-generating ratings system, since it captures the brand equity associated with each of these fine institutions. GLM’s TrendTopper MediaBuzz Rankings actually removes all bias inherent in each of the other published rankings, since they actually reflect what is being said and stated on the billions of web pages that we measure.

See the rankings and other interesting tidbits collected by the GLM after the jump.