Tag Archives: raising money

Amanda Palmer ’98 on Crowdfunding, the Future of the Music Industry, and Neil Gaiman

“If you really love the people who support your work, they’ll go to the ends of the earth for you.”

Speaking of Kickstarter campaigns, remember that time our very own Amanda Palmer ’98 put up a plea for a modest $100,000 to finance her new album and tour? Instead, the Dresden Dolls frontwoman ended up raising—wait for it—$1,192,793. Sure, you could say there’s a unique cult of fandom surrounding Palmer. Just recall the reaction to her impromptu “ninja gig” in Eclectic last September. Or consider that two donors fronted $10,000 for the chance to have dinner with the singer while she drew a portrait of her guest. But, Palmer says, crowdfunding is a viable model not just for the beloved and few. In a fascinating video interview with TIME, the singer argues, convincingly, thatwe’re really looking at crowdfunding as a new, future model for how musicians and artists can connect with their fans and audiences and put out music.”

“I think this can pretty much work for anyone, but you need to keep your goals pretty realistic,” says Palmer, whose goal turned out to be a hell of a lot more realistic than she realized. For her, the story of independence began when she left her record label after 2008’s Who Killed Amanda Palmer?. She describes her thought process as: “My fanbase is pretty big now. These guys [at the record label] aren’t understanding me. . . . I think it’s time to go and do this myself, and I think I know how to do it.” So she did. And she let her freak flag fly. As TIME points out,